Key lifestyle trends, such as the need to lead an active lifestyle, have spurred massive developments in various sectors of the economy. The footwear industry, for instance, has been a significant beneficiary of the fact that many people today are becoming conscious of their fitness levels. Eyeing the opportunities offered by this billion-dollar industry, the number of footwear brands is continuously on the rise. Some leading athletic footwear brands such as Nike, Adidas, and Under Armour attribute their success to being strategic in their dealings. If you are trying to get into the footwear industry, you need to learn from these big boys. Strategy forms the foundation of every success…
Business Strategies Made Easy
